Checkout this short video from News9 talking about a whole number of people around the world who are ittar/attar fans. In last few years there has been a significant increase in sales of natural oils, due to its eco friendly nature and quality of stay longer in comparison to perfumes. Attar brings a whole number of benefits over perfume. Kannauj, the […]
Category Archives: blog
08
Aug
Aug
Shri Munshi, a poet and former governor of Uttar Pradesh once wrote: “If you want to visit a pefumery town, visit Kannauj. It is art, it is culture and it is heritage” The city has recently been in news because of its unique art of making perfume from rain which is one of India’s best kept […]
24
Jul
Jul
Indeed, even the word for it is delightful — petrichor, the fragrance of the main downpour. Melodies have been sung and lyrics expounded on it. However, did you know you could get it in a container? In the perfume capital of India — Kannauj in Uttar Pradesh — exceptionally old procedure is utilized to reproduce […]