Category Archives: blog

Types of Rose Oils – Sources of Rose to Obtain Essential Oil & Absolutes

Attar of roses (otto) or Rose Essential oil is extracted from rose petals, and used widely in aromatherapy and perfumery. Rose oil is one of the most sought-after perfumery agent in the world, today. There are around 180+ species of Rose and thousands of hybrid rose species found in different regions. However, interestingly only 5 or […]

What Your Fragrance Says About You

Know Your Fragrances

Your fragrance of choice is telling. If you think your favorite fragrance is nothing more than a delightful scent you like to surround yourself with, you’re only partially right. Like your favorite food or your favorite pastimes, the fragrance you love says something about you as a person. It helps the world develop an opinion […]

Indian Oud vs Combodian Oud vs Indonesia Oud – Which is the Best & Why?

Oud Types and Comparison - Indian vs Combodian Oud

In general, fragrance experts differentiate the profile of oud based scents & perfumes based on their origin country, botanical species to which they belong to, age of infection and the part of tree which has been infected that could be stem, body, root, heartwood or bark. Since India was the first country where Oud tree, […]

The Evolution of Attar Market in India & Its Global Demand

Kannauj, located in Uttar Pradesh (India) is known for its world famous perfumes production, specifically attar & sandalwood based organic essential oils. The town has a rich history and it was a capital during the time of emperor Harshavardhan, known for his kindness & sacrifice. In last decade industry went through the tough time. In order to elevate the trade […]

Attar (Ittar) – History, Manufacturing, Usage & Benefits

What is Attar? Attar, also known as “Itra” or “Ittar” is fragrance essential oil, typically made from rose petals. The In true sense, the word ‘attar’ is an Arabic word which means scent. Manufacturing of Attar fragrance oils is the practice of extracting scent from flowers, herbs and other botanical sources. Some attar oils are […]

FFDC Kannauj Training Programs Schedule 2017 – 2018

Embed from Getty Images Looking forward to explore the aromatic world of natural essential oils & attar scents? Fragrance & Flavour Development Center (FFDC) brings you the opportunity to acquire comprehensive skills and expertise in field of essential oils, fragrances & flavours through its specifically designed training programs. Have a look on complete list of upcoming […]


Checkout this short video from News9 talking about a whole number of people around the world who are ittar/attar fans. In last few years there has been a significant increase in sales of natural oils, due to its eco friendly nature and quality of stay longer in comparison to perfumes. Attar brings a whole number of benefits over perfume. Kannauj, the […]