In this article, we will discuss the current impact of coronavirus outbreak on the global fragrance, perfume, attars, essential oils, and overall beauty industry. We also mentioned some important ways or tips on how you can sustain in this difficult time and how you can ensure the safety of your business. The Current Situation of […]
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23
Mar
Mar
Kannauj is getting its own International Perfume Park & Museum Kannauj, a small town in Uttar Pradesh, is getting its own museum to promote its heritage of attars. Attars are nature perfumes oils, extracted from flowers, herbs or spices. For more than 400 years, Kannauj is making these attars (you might have heard of them as […]
29
Feb
Feb
Traditional Attars may be a new concept for many due to significant surge in its demand in recent years, but they indeed have ancient history. In this new decade of the 2020s, it is predicted that Attars will be more in-demand due to various factors like people’s shift towards organic cosmetics, long-lastingness, eco-friendliness and over […]
05
Feb
Feb
Harmful Effects of Synthetic Fragrances on our Environment & Health We all use synthetic fragrances in our daily lives and so, we are vulnerable to its dangers on our health. You might say that you don’t use perfumes or scents that often. But the fact is this- ‘Most of the cosmetics and cleaning products in […]
16
Jan
Jan
Perfumes are part of human history for a very long time. Evidence has shown that since the times of Egyptian civilization, perfume has played a vital role in the humans’ lifestyle. Deemed as a luxurious possession by many Kings in the past, flaunting by privileged people to showcase their rich lives and used in many […]
07
Jan
Jan
Attar, also known as ‘ittar’ or ‘itra’ is derived from a Persian word ‘itr’ meaning ‘Perfume’. Nowadays like most of the things, perfumes are made using chemicals, but Attars are 100% pure and made with the love of nature. Attars are technically natural perfume oils obtained from flowers, herbs or barks. Popular in Middle-east and […]
09
Oct
Oct
Winters are indeed the best season for those who love and want their perfumes to stay longer. There are certain natural attars that are warming in nature. Attars such as Musk, Amber, Kesar (Saffron), Oud, are used in winters, as these perfume oils have warming characteristics. How to Choose Attars for Winter Season? If you’re […]
21
Sep
Sep
Natural attars are defined as the distillates obtained by hydrodistillation of flowers (such as saffron, marigold, rose, jasmine, pandanus) or other plant parts (Vetiver from roots of vetiver plant, Oud from wood of Agar Tree) in sandalwood oil or other base materials/fixative. However, the true attars are considered those that are obtained through the Hydro-Distillation […]
22
Aug
Aug
About Agarwood Oil: Agarwood oil or Oud oil (in Arabic) is a very rare & expensive oil that originates in parts of South East Asia and North Eastern India. In certain regions, this oil may also be called Aloeswood oil, Eagleswood Ud, Kiara, and Oud oil. Their are various types of Agarwood (Oud) that are […]
22
Jun
Jun
What is Bakhoor? Bukhoor (Arabic spelling: بخور), or Bakhour or Bakhoor is an arabic name given to type of wood chips soaked in perfume oils. When bakhoor is burned in traditional incense burner, its exotic and beautiful aroma spread in environment and make it pleasant. Burning Bakhoor is also a part of Arabic traditions and culture. […]